Everything you need to grow and protect your book
Betterfly® is an employee benefits platform that transforms voluntary insurance into a year-round engagement engine —combining guaranteed-issue protection, preventive health insights, and measurable participation.
Your current offering
- Rising costs lead to higher churn
- Low enrollment
- No visibility into who’s actually enrolled — or why they’re not
- No data to grow revenue on existing clients
The Betterfly Experience
- Higher take-up
- Higher retention
- Faster quoting
- No data to grow revenue on existing clients
We build and operate digital, AI-powered insurance brands:
- Align insurers, employers, brokers & members around outcomes
- Reward preventive behaviour
- Incentivise daily engagement
Everyone wins.
Here’s how.
Employees
- Insurance they actually use
- Real clarity about their health
- Ongoing guidance and motivation
- Healthy habits that stick
Employees
- Insurance they actually use
- Real clarity about their health
- Ongoing guidance and motivation
- Healthy habits that stick
Employers
- A single, cohesive benefit
- Workforce health visibility
- Year round engagement
- Measurable ROI on benefit spend
Brokers
- Higher take-up
- Higher retention
- Faster quoting
- Real time enrollment visibility
What teams get
Voluntary insurance—easy to understand, easier to use
With Betterfly, teams gain clear visibility into their insurance coverage and everyday health services—all in one simple, intuitive platform.
What’s included: Insurance
- Group Term Life: Guaranteed-issue, no medical underwriting
- Priority access to the Betterfly® Broker Portal
- Co-marketing opportunities
- Direct line to our U.S. launch team
Higher take-up. Stronger renewals. Real proof.
The Betterfly® Broker Portal provides the visibility, data, and tools to show up as a true advisor – at every renewal, every check-in, and every new opportunity.